Longtime DTB subscribers will remember my audacious, bold, and visionary social media campaign to draw more awareness to Courtney Lee and his uncanny ability to make any team better through his intelligent shooting. My #payAttentionToCourtneyLee hashtag, designed to go viral on every major social media platform of the time, was, however, an abject failure. Nobody used the damn thing even though I spent literally minutes of my time pumping it up and using it in my own tweets.
A second, more obscure attempt at viral social media manipulation was attempted in the form of a new Courtney Lee-related hashtag, #whoCaresAboutCourtneyLee . I thought this new hashtag would see more success than the first because it perfectly captured the wider populace’s feelings about Courtney Lee, namely that they don’t care about him. If they did care about him, they would have used my first hashtag. This new hashtag was also a major letdown, even though it could accurately be applied to 99.9999% of all Twitter tweets and Instagram…grams.
So, DTB is throwing his hat into the ring for a third and hopefully final time with a stunning and creative new effort. This one is destined for success because it holds within its words the essential truth of Courtney Lee:
#CourtneyLeeDoesntDeserveAHashtag
Bam. I can already feel it going viral.